Java Love

Logo & Package Design

Client

Java Love (fictional)

Date

2024

Java Love needed a brand identity that captures the rich heritage of Kenyan coffee while appealing to modern consumers. My mission was to create a logo that feels bold and contemporary but still honours its roots. The design had to reflect the spirit of Kenya without leaning into overused "stereotypical" imagery, offering something fresh and meaningful for the brand.

Full Dashboard
Full Dashboard
Full Dashboard

The Java Love logo brings together the Kenyan shield, the initials J and L, and a coffee bean, which replaces the dot on the "J." I wanted to create a strong, edgy design that speaks to both the brand’s cultural heritage and its modern appeal.

The geometric pattern, combining the Kenyan shield and the logo mark, adds a dynamic touch to the design elements of Java Love. Seasonal blends like Spring Blossom and Autumn Harvest are enhanced with tailored colours that reflect their unique character, fresh tones for spring, earthy hues for autumn.

The geometric pattern, combining the Kenyan shield and the logo mark, adds a dynamic touch to the design elements of Java Love. Seasonal blends like Spring Blossom and Autumn Harvest are enhanced with tailored colours that reflect their unique character, fresh tones for spring, earthy hues for autumn.

Photography Credits

Daniel Gonzalez